Utilizing 3D Virtual Staging for a Warmer Feeling
April 20, 2020
Envisioning a future home without physically stepping inside can seem like a daunting task for potential buyers. Real Estate Professionals can provide some comfort in the purchasing decision by offering digital alternatives to the traditional Open House. One of the most popular ways to showcase every nook and cranny of a property is with a TruFusion 3D tour which allows a user-navigated immersive view. However, vacant properties present a unique challenge for capturing a “home-sweet-home” feel online. Virtual staging in a 3D tour can assist buyers in envisioning themselves in the property.
3D Virtual Staging
It is no secret that staged homes are more appealing to buyers. In addition to virtual staging for photography, TruPlace now offers 3D virtual staging. This innovative product allows the immersive view of 3D with the personal touch that allows potential homeowners to easily envision their future in the space. With an extensive furniture library including choices from bedrooms to living rooms, kitchens to patio sets, TruPlace offers the type of furniture any property needs.
How Does it Work?
You choose the furniture; we do the heavy lifting. Simply browse our wide selection of hand-selected furniture sets within the TruPlace Client Portal. (Don’t have an account yet? No problem, contact our team for a 5 minute set-up.) Once you have decided on your favorite furniture styles, select which 3D views you would like to have staged and submit your online order form. We take care of the rest- placement, scaling, and arrangement then deliver it back the next business day!
Promoting On Social
In addition to linking your 3D tour to the MLS system, a great way to gain exposure is on social media. While you can post your virtual tour links across various social media platforms to display your 3D tour, Facebook is particularly 3D friendly. Download one of your 3D virtually staged images and upload it directly into a Facebook post. The 3D player will recognize the image and allow viewers to spin and zoom within the room. Not only does this boost engagement, but it provides potential buyers a more realistic feeling than a vacant room.
While traditional Open Houses may be on hold for now, immersive virtual options are ready to be utilized to provide the most welcoming online touring experience for viewers. Contact us today to get started!